small business marketing tips

Here are some secrets for small business:

Know your customer

Get to know both the business and the client personally. Take time to develop a personal relationship before worrying about marketing or selling.


Provide an advantage

Small businesses don’t always have time for high-end, high-tech equipment and services. They need to gain access to time. So offer a product or service that will increase productivity or make things easier for your customer.


Create a community presence

Establish credibility in the community. Get involved with a cause by joining a local charity, helping a homeless shelter or participating in a fund drive. Helping others can help grow your business.


Always make an offer

Time is one of the biggest issues in business today. Your marketing and sales efforts should make it easy, fast and enticing to buy from you.

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About the XtraMark Name

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Every company needs a unique name. And XtraMark is no different. The name XtraMark means we do marketing and “xtra stuff” to help keep your organization successful.

And yes. We misspelled “Xtra” on purpose. Here’s why:

We actually started out with a different name. And it turns out there was a conflict with another company. And we learned the hard way – It pays to do due diligence to capture a unique and compelling name.

The XtraMark tagline is designed to get people asking “what is xtra stuff?”  This generates interest and begins a conversation. Just like a good brand should.

When XtraMark creates your brand, we guarantee you’ll have a unique name, an eye-catching logo,  and a company brand both you and your customers will get excited about.