Your next networking event is not just rubber chicken.
Small companies often don’t have the money or time for marketing. But getting involved in a group that has some clout can help you market yourself more economically.
Networking and professional organizations offer more than just a rubber chicken meal. Well-respected organizations often draw large crowds of businesspeople to various events. These venues are a good source of industry news and trends.
More importantly, they present a great opportunity to network and find other professionals from across the country who may be interested in your products and services.
Remember to ask for business cards. Then you can track all of your new prospects. Be sure to follow up with letters of introduction along with company brochures and a phone call. Get involved with these organizations and get access to more of the right people.
Check your local newspaper business section or library for a list of associations and professional meetings in your area.